Why are there different in-app purchase prices in the new OALD9 app?

As can be seen in Google Play, there are two different in-app purchase prices in the new OALD9 Android app (Oxford Advanced Learner’s Dict). This is because there are different offers available depending on whether you are a brand new user of OALD or whether you are an existing user, i.e. someone who previously bought one of our OALD8 Android apps from Google Play.

New users of OALD will pay the full price for OALD9. This is the higher priced IAP.

Existing users of our OALD8 Android apps (Oxford Advanced Learner’s 8 and Oxford Advanced Learner’s A-Z+) are eligible for a discount of up to 80% on OALD9. This is the lower priced IAP.

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